Merchandise Essentials Blog / Merchandise Marketing

This is the story of Goddeeris. A family-run business that evolved into a world class innovative company. The rebranding of Goddeeris Goddeeris is a company specialised in industrial piping and …

Custom socks, the perfect conversation starter and a very whimsical yet useful marketing tool. Something that we see with a lot of our clients, is that they choose for custom …

In April 2017, newspaper De Morgen published an article about merchandise in the nightlife-scene. Here is what we think. The article ‘Merchandise sales explode in the US, The clothes make the superstar’ …

The Michael Amani story An impressive career plus awesome merchandise… The perfect combo. DJ Michael Amani is the ultimate example to prove it. This young artist can already cross some …

A question we, at Merchandise Essentials, get all the time is how to use your merchandise budget in the most effective way. In what follows, we are happy to give …

SaaS companies face a number of challenges when it comes to marketing. Nowadays, there are a lot of Saas brands around and the numbers keep growing. One of the greater …

Everybody loves company swag, but starting your own company merchandise collection is a serious task. You have to juggle designs, products, sizes, stock levels, shipments and more on top of …

Just like any other organization we face prejudices and misconceptions. Some of which are positive but most of them are negative and not true! Therefore, we decided to sum up …

Merchandise is a trending tool for a lot of cities and municipalities when it comes to place marketing. Most of the time, it's even a fixed part of their policy …