by Birgit, on August 27, 2020
In April 2017, newspaper De Morgen published an article about merchandise in the nightlife-scene. Here is what we think. The article ‘Merchandise sales explode in the US, The clothes make the superstar’ …
Read Storyby Niels Vandecasteele, on July 15, 2020
BY OUR VERY OWN NIELS VANDECASTEELE #1 THE GAP IN THE MARKET People are constantly looking for that one gap in the market. But in fact, there are more gaps …
Read Storyby Sarah, on July 15, 2020
Streetwear and Off-White, defining the grey area between black and white as Off-White. DJ, founder of the clothing brand Off-White and the RSVP gallery, Kanye West’s former creative director… It’s …
Read Storyby Sarah, on April 15, 2020
Ever thought of launching your own fashion brand, but you don’t know where to start? Or maybe you’re a real fashionista who wants to know more about successful fashion labels …
Read Storyby Henri-Philippe, on April 9, 2020
TIPS TO START UP- AND CROSS SELLING SUCCESSFULLY Upselling and cross selling are two important terms in sales. Let's start at the beginning and explain the difference between the two. Upselling is …
Read Storyby Henri-Philippe, on April 9, 2020
GET TO KNOW YOUR IDEAL CUSTOMER Defining your target audience is the key to achieve more success with your product. You already have your products and launched your webshop but …
Read Story
