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by Henri-Philippe, on June 19, 2019

Word-of-mouth. Everybody knows it. Everybody does it. Research shows that people discuss 90(!) brands on average per week. That's around 12 to 13 brands a day. It's 2.45 pm now …

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Topics:ambassador marketing

by Niels, on June 17, 2019

The war for talent is real. Every company is fishing in the same pond of highly skilled and motivated employees. Not only competitors are looking to poach your best employees, …

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Topics:ambassador marketingRecruiting

by Henri-Philippe, on June 17, 2019

In the previous blog you learned what Ambassador Marketing is and how to get to your first 100 ambassadors. (Woops, no idea what I'm talking about? Read it here.) Since …

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Topics:most readambassador marketing

by Basiel, on June 17, 2019

If you don't have ambassadors already, it should be your next priority. Period. Why? Because they're a great marketing tool and most importantly a huge source of extra revenue. Wondering …

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Topics:most readambassador marketing

by Basiel, on June 6, 2019

Globalization makes cities look more and more alike which creates a need to differentiate. Place marketing is the perfect tool to create a unique positioning for your city. We have …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

The importance of place marketing is expected to increase continuously. The reason is that it’s becoming more and more difficult for a city to compete with other cities and highlight a …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

It's time for a new battle between the low countries. You don’t necessarily have to go to the other side of the world to find big cultural differences. This statement …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

The need to highlight an own identity as a city continues to increase due to the intensive competition between cities. Place marketing offers the perfect solution to spread your values …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

Every year, thousands of city branding campaigns are set up worldwide. Even you might have seen some campaigns from cities all around the world. This blog contains the 5 best city …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

Using social media is a must for a well thought out and executed place marketing campaigns. These tools can strengthen your place marketing efforts and will give you the opportunity …

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Topics:MarketingCitymarketing

by Basiel, on June 6, 2019

Having a unique position as a city is more important than ever due to the increasing competition between cities and municipalities. A lot of cities start looking like each other …

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Topics:MarketingCitymarketing

by Basiel, on June 4, 2019

A guide to design your own t-shirt The design on your T-shirt is something people notice immediately. The style of T-shirts you wear become a part of your identity, which …

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Topics:Decoration techniques

by Basiel, on June 3, 2019

Spot color separation Screen printing is a technique that is used very often. Almost every design can be printed with screen printing, except for designs with a lot of details …

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Topics:Decoration techniques

by Basiel, on June 3, 2019

Pantone colors and how to use them to print colors on textile. Pantone colors are color codes that stand for a specific shade. You can communicate about colors by defining …

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Topics:Decoration techniques

About Merchandise Essentials

In 2015 Merchandise Essentials consisted out of two young guys with big dreams. Working out of their parents’ living room they started turning those dreams into goals.

The living room became a 600m2 office space with a showroom. The two man team turned into a workforce of more than 30 young and talented individuals who are now designing and producing merchandise for brands and businesses in 43 countries.

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Click on the button below to contact our merchandise specialists. They're already excited to talk to you!